The right photographs, graphics and illustrations have always been key features of a successful brand identity. And building a library of photographs is critical when creating a brand identity that’s ownable and unique in the marketplace. That’s why we encourage our clients to build image libraries that are proprietary and usable across all channels.
We recently put together an image library for 88 Ways, an organization focused on providing mentoring services to students. Special thanks to our shooter, Jason Lindsey.